ABOUT THE JOB AND YOU
Key Responsibility:
- Support line manager on ANZ Label social seeding/campaign planning and execution according to brand’s social strategy
- Identify social seeding insight based on category new trends and brand performance to guide seeding content evolvement
- Closely work with media team on Feeds/SEM execution and track performance
- Analysis and tracking on ANZ Label’s brand performance and generate business insights
- Support line manager on ANZ Label renovation and channel activation assets development
Qualification:
- Solid experience and knowhow on social seeding, including KFS on both RED and DY
- Data analysis skills and logic thinking
- IMF or Mum/Baby category experience preferred
- Strong ownership and high self-motivation