岗位职责和要求
Areas of responsibility:
Routine category and performance tracking
Routine performance tracking report delivery and market insight digging through consolidated data source. (iQVIA MS, Nielsen RMS, Kantar shopper panel, BHT, etc.)
Category and Danone performance forecast
Forecast category and Danone performance by combining business knowledge and forecast model output. Keep year to go assumption on check.
Explain past and predict future business diagnosis
Deliver synthesized business diagnosis and outlook for monthly review forum, and other forums e.g., quarterly business review, strategy plan etc.
Data and report automation
Work with data automation manager to automate report and data.
Fuel business team with insight to make data driven decision
Fuel business teams with data and insight, to build data driven innovation business case, annual operation plan, strategy plan, quarterly business review etc.
KPIs
1. Explain past, Predict Future and Identify growth model, deliver course-correct business implications through multiple data source.
2. Accurate and on time routine performance report delivery, across retail measurement, brand health, and shopper panel.
Functional Competencies:
- Deep understanding of business performance tracking tool kits, parameter includes retail audit, brand health tracking, shopper panel, and category forecast.
- Ability to create explain past & predict future business diagnosis for category and business.
- Ability to present story telling business review in front of senior management.
- Mastery of office software and data visualization software, e.g., excel pivot, think cell, tableau.
5. Sharp business acumen, capable to think from marketing and sales perspective.
6. Related category knowledge of Enteral Nutrition, senior milk powder, dietary supplement, nutritional protein powder etc.
7. Detail focused, good sense on data and number.
Qualification:
1. Bachelor’s degree or above, majored in statistic, finance or data analysis.
2. 5+ years’ working experience in business intelligence or business analysis division.
3. Experience with data of iQVIA and Nielsen.
4. Experience with data scientist in forecast and modelling is a bonus.
5. Fluent English and Mandarin communication skills.