职能类别: Sales
工作地: 上海
工作时间: 全职
学历要求: 本科
相关工作经验: 有经验的专业人士
管理经验: 是
关于职位
岗位职责和要求
Mission of the role
Based on deep understanding on channel and brand, develop by brand channel strategy and investment model; design by channel value chain, meanwhile own brand trade flow.
Key Responsibility
Brand diagnosis & channel plan
- By brand performance diagnosis based on TF
- Co-work with MKT on the brand acceleration model
- By channel plan, including price, investment model etc.
Brand financial & trade flow
- Owner of by channel trade flow, SKU level, provide solution for potential risk
- Update brand value chain based on channel plan
- Cross function co-work
Giant customers' activation collaboration
- Contact window of MKT for: brand-related affairs, quarterly channel landing plan, resource allocation
- Contact window of demand team on monthly brand trade flow
- Standardize ANP process & principle to meet brand activation and compliance needs.
Functional Competencies
- KA & EC channel experience, excellent at channel understanding, has enough insight to make channel choice and priority
- Brand MKT & shopper understanding
- Demand and finance knowledge
- Cross function collaboration and leading to success
- Well communication & listening
Experience: (Senior Mgr Level)
- Min 3+ years on KA or EC sales experience, professional at channel understanding
- Min 2+ years direct TMK working experience, at least 1+ yr TMKT experience of leading a specific function
- EC (especially Giant customer) TMKT experience will be preferred
Education: university graduate (at least)
- Good communication and negotiation skills.
- Fluent in English oral and written, strong in presentation
- Strong capability in PPT and Excel is a plus
- Will to learn and team work spirit
- Will to travel and be in-market