岗位职责和要求
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Key responsibilities:
- Translate MZ+ brand strategy and initiative into creative idea, land to activation platforms - Partners with cross functional teams to ensure MKT activities are executed according to strategy - Apply understanding of consumers, competitors, external ecosystem to adapt the creative activation plans - Monitor & control M+ marketing budget of the programs under his/her control - Work independently with external agencies/vendors & internal business counterparts - Identify business opportunity by leveraging internal & external resources and propose action plans
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- Experience in brand communication/social media, beverage experience is preferred, sport experience and business acumen as plus
| - Strong communication skill with multi-internal & external stakeholders, with learning agility and resilience - Ability of project management and multi-task handling - Fluent in English |